Requirements
Target Device:
Desktop
Mobile Web
Product Asset:
Product featured in a First Impression Newsletter must be selected from a live gallery on TheKnot.com
Image Asset:
260x190 product image JPG
Copy Assets:
Client Name
Product Description: 200 characters with spaces included
URL Asset:
Client to provide
Third-Party Serving:
No
Third-Party Tracking:
Yes
Timing:
Assets are due 5 business days prior to launch.
General Guidelines
Secure Third-Party Tags: All third-party tags must be secure.
Blocking Tags: Blocking tags and retargeting/remarketing cookies are not accepted across the TKWW portfolio.
Data Collection Pixels: TKWW does not allow the use of data collection pixels.
Ad Safety Pixels: Ad safety monitoring requirements must be declared at time of booking.
Frequency Capping: Frequency capping should be discussed at time of booking.