Secure Third-Party Tags: All third-party tags must be secure. Co-promotion elements link internally to giveaway s landing page Blocking Tags: Blocking tags and retargeting/remarketing cookies are not accepted across the TKWW portfolio. Data Collection Pixels: TKWW does not allow the use of data collection pixels. Ad Safety Pixels: Ad safety monitoring requirements must be declared at time of booking. Frequency Capping: Frequency capping should be discussed at time of booking. Editorial Voice: WeddingWire retains the right to recommend copy or request new imagery to maintain brand voice and style. Creative Review: Two (2) rounds of mockups of the giveaway s entry page, thank-you page, and co-promo elements are provided before approval is expected. Giveaway Build: All giveaway entry pages, thank-you pages, and co-promo elements are created in-house by TKWW’s Creative Services team. Giveaway Rules: Based on prizing your Account Manager will work with TKWW’s Legal team to draft a giveaway rules document outlining terms, eligibility, manner of entry, winner drawing, conditions, etc. The Account Manager will provide the advertiser with the draft of the rules for review 2-3 weeks prior to giveaway launch. Final approval of the rules will be due 5 business days prior to giveaway launch. Prizing: Minimum prize amount of $2,500 retail value. Registering and Bonding: Giveaway with prizes with a total value greater than $5,000 need to be registered and bonded. This process takes an additional two weeks once rules are approved, so prizing details may be due in advance of the normal 4 week deadline.